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  • ZIGChain eyes gains as Nasdaq-Listed SEGG Media backs ZIG

    ZIGChain eyes gains as Nasdaq-Listed SEGG Media backs ZIG

    ZIGChain And Nasdaq Logo

    • ZIGChain price was up nearly 3% as bulls targeted $0.1.
    • Gains came as SEGG Media announced plans to buy ZIG as part of a $300 million treasury strategy.
    • Institutional investors could enhance ZIG’s credibility.

    ZIGChain price hovers near $0.08, but could target key levels as a significant development emerges from the intersection of traditional finance and web3 innovation.

    Nasdaq-listed SEGG Media Corporation announced a bold $300 million strategic initiative to integrate blockchain technology into its sports and entertainment operations.

    SEGG plans a notable focus on accumulating ZIG, the native token of ZIGChain.

    SEGG Media to buy ZIG from $300 million treasury strategy

    SEGG Media (formerly Lottery.com Inc.) has disclosed an ambitious plan to allocate a portion of its newly established $300 million Digital Asset Treasury toward acquiring ZIG.

    The strategy dedicates 80% of the treasury to a multi-asset crypto portfolio.

    It includes Bitcoin, with validator-based income generation on networks like Ethereum, Solana, and ZIGChain.

    The remaining 20% will be used for acquisitions.

    SEGG also targets pilot programs for tokenizing assets such as athlete intellectual property and fan stakes.

    More in store for the benefit of ZIGChain

    A memorandum of understanding with ZIGChain outlines a collaborative effort to tokenize SEGG Media’s sports and entertainment businesses.

    The firm plans to leverage ZIGChain’s infrastructure for real-world asset tokenization.

    The partnership also aims to launch a trading platform on Sports.com and Concerts.com, enabling tokenized teams, bands, and events.

    SEGG Media’s CEO, Matthew McGahan, has emphasized the company’s mission to bridge traditional markets with blockchain innovation.

    ZIGChain’s founder, Abdul Rafay Gadit, also highlighted the milestone this represents for institutional blockchain adoption.

    ZIGChain price: How high can ZIG go?

    The strategic accumulation of ZIG by a Nasdaq-listed entity like SEGG Media has sparked speculation about the token’s price trajectory.

    ZIG is currently trading at $0.086, according to CoinMarketCap data, with a 24-hour trading volume of $2.48 million.

    While the price has tanked towards new year-to-date lows since flipping from highs of $0.12 in April, ZIG remains well above the all-time lows of January 2023.

    ZIGChain Price
    ZIG chart by CoinMarketCap

    Mainnet launch, which occurred recently, has the network eyeing growth.

    Just a month into the mainnet launch, ZIGChain has recorded over 1 million transactions.

    More significantly, the involvement of a $300 million treasury could inject significant liquidity into the ZIGChain ecosystem, potentially driving demand and price appreciation.

    If SEGG Media’s allocation mirrors the enthusiasm seen in related trends, ZIG could see a short-term surge to mirror current outperformers.

    A retest of $0.10 could allow bulls to aim for $0.12 and potentially $0.15.

    Buyers reached these highs in December 2024.

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  • Nasdaq-listed AgriFORCE eyes $700M Avalanche treasury bet; AVAX price outlook

    Nasdaq-listed AgriFORCE eyes $700M Avalanche treasury bet; AVAX price outlook

    AVAX price at crossroads

    • Avalanche price is looking to hold the $20 level.
    • Nasdaq-listed AgriFORCE has shareholder approval to roll out an Avalanche treasury strategy.
    • The company says it’s eyeing a $700m AVAX treasury strategy.

    Avalanche price holds above the $20 mark amid news that Nasdaq-listed company AgriFORCE Growing Systems has secured shareholder support for a bold pivot into the Avalanche ecosystem.

    The AVAX token, which has bounced off lows of $18 in the past week, shows notable resilience amid broader market optimism around a potential altcoin explosion.

    AgriFORCE eyes $700 million AVAX treasury bet

    Nasdaq-listed AgriFORCE, a company traditionally rooted in sustainable agriculture technologies, is eyeing an aggressive pivot into the crypto treasury strategy ecosystem.

    Specifically, the company wants to become the first publicly traded entity on Nasdaq dedicated exclusively to the Avalanche blockchain network.  AVAX One is the new company.

    On October 27, AgriFORCE revealed it had secured special shareholder approval for the initiative .

    A $300 million capital infusion and a further $250 million offering are set to fund an aggressive AVAX treasury strategy.

    In the process of acquiring and holding AVAX tokens, AgriFORCE is poised to commit up to $700 million in exposure through direct purchases, staking, and ecosystem participation.

    Matt Zhang, founder of Hivemind and nominated chairman of the AgriFORCE board, commented:

    “With this mandate from shareholders, we can now proceed to close the transaction and begin the focused work of accumulating AVAX strategically and creating the Berkshire Hathaway of the on-chain financial economy.”

    AVAX price holds above $20: Is $40 next?

    Amid the corporate enthusiasm, the Avalanche native token shows resilience.

    While the price of AVAX fell from highs of $21 this week, bulls managed to recover from lows of $18. Maintaining stability above the critical $20 psychological level signals a potential bullish momentum that will align with the broader cryptocurrency market.

    If bulls break above $30, the altcoin could target prices above $40. As well as tokenization, catalysts such as institutional inflows and narrative shifts around spot exchange-traded funds are critical.

    AgriFORCE’s corporate strategy and market performance also point to what investors may want to look out for in the coming weeks. In its announcement, the company said it will put its plans into action in the coming days.

    “The completion of this transaction will position the Company as the first Nasdaq-listed entity with a primary mission centered on the Avalanche ecosystem. The transaction is expected to close on or about October 30, 2025,” it wrote.

    AVAX price reached its all-time high of $146 in November 2021.

    The current price is well off this peak.

    However, bulls have managed to bounce by an impressive 630% since the Avalanche price fell to its all-time low of $2.79 in 2020.

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  • Nasdaq-listed video-sharing platform Rumble invests $17.1M in Bitcoin (BTC)

    Nasdaq-listed video-sharing platform Rumble invests $17.1M in Bitcoin (BTC)

    Nasdaq-listed video-sharing platform Rumble invests $17.1M in Bitcoin (BTC)

    • Rumble bought 188 Bitcoin (BTC) for $17.1M, nearing its $20M goal.
    • Rumble’s CEO sees BTC as an inflation hedge and crypto tie-in.
    • Future Rumble BTC purchases depend on market and cash flow conditions.

    Rumble, a Nasdaq-listed video-sharing platform and cloud services provider trading under the ticker RUM, has purchased $17.1 million worth of Bitcoin (BTC).

    Rumble acquired approximately 188 BTC at an average price of $91,000 per coin, aligning with its previously disclosed plan to diversify its corporate treasury.

    The purchase is part of a broader treasury strategy outlined late last year, when Rumble revealed intentions to allocate up to $20 million of its cash reserves to Bitcoin. With this transaction, the company has nearly reached that cap, spending $17.1 million to bolster its holdings.

    CEO Chris Pavlovski emphasized the strategic value of the move in a press release shared with media houses, noting that Bitcoin serves as a hedge against inflation and remains immune to the dilution that plagues many government-issued currencies.

    For a company positioning itself as a key player in both video content and cloud services, this investment underscores a deliberate push into the crypto ecosystem.

    Rumble’s forays into crypto

    Rumble’s leadership views Bitcoin not just as a financial asset but as a cornerstone of its identity within the crypto community.

    Pavlovski highlighted the company’s excitement about officially holding BTC, suggesting it strengthens Rumble’s appeal as a platform for crypto enthusiasts. This sentiment builds on a $775 Million Strategic Investment from Tether, the leading stablecoin issuer, further solidifying its ties to the cryptocurrency industry.

    The BTC purchase, therefore, is less a standalone decision and more a continuation of Rumble’s evolving relationship with digital assets.

    Rumble’s journey into Bitcoin comes with a clear acknowledgment of the risks involved, as outlined in its forward-looking statements. The company cautioned that its actual results could differ from expectations due to Bitcoin’s price swings, regulatory hurdles, and its ability to sustain growth in a crowded market.

    Additional concerns include cybersecurity threats, reliance on third-party vendors for core services, and the challenge of maintaining advertiser relationships—issues that could complicate its ambitions. Despite these uncertainties, Rumble remains committed to its vision of weaving cryptocurrency into its operational DNA.

    Founded with a mission to counter the dominance of Big Tech by offering an independent infrastructure, Rumble sees its Bitcoin (BTC) investment as a natural extension of its ethos. The company, which also launched Rumble Cloud to diversify its offerings, is betting that embracing decentralized assets like BTC will resonate with its user base and bolster its financial resilience.

    As Pavlovski put it, this is about more than just treasury management—it’s about ingraining crypto into the company’s future.

    Whether this gamble pays off will depend on both Bitcoin’s trajectory and Rumble’s ability to navigate the unpredictable waters of tech and finance.

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  • Nasdaq-listed Heritage Distilling adopts Bitcoin strategy

    Nasdaq-listed Heritage Distilling adopts Bitcoin strategy

    • Heritage Distilling Company has announced a Bitcoin treasury strategy.
    • The Nasdaq-listed company will accept BTC for its products and services.

    Heritage Distilling, a publicly-traded company listed on NASDAQ, is the latest to adopt Bitcoin as a reserve asset.

    The distiller announced on Jan. 10, 2025 that its board of directors had approved a proposal to add Bitcoin as a treasury asset. Heritage Distilling plans to accept bitcoin payments for its products and services as part of the BTC treasury policy that will see the company acquire and hodl BTC.

    “As noted in our policy statement, unlike traditional investors who purchase bitcoin with cash and are immediately subject to potential pricing volatility, as a company producing goods for sale, acceptable margins between the retail price of our products and their cost of production is expected to offset potential fluctuations in the value of bitcoin we accept as payment. This provides us considerable financial flexibility as we develop product offerings for users and enthusiasts of bitcoin,” Justin Stiefel, chief executive officer of Heritage Distilling, noted,

    HDC board to approve BTC policy

    Heritage’s technology and cryptocurrency committee is expected to outline a formal BTC treasury policy, which it will present to the company’s Board for approval. The next steps will see Heritage begin to accept, acquire, hold and use Bitcoin across its operations.

    Bitcoin adoption as a treasury asset has gathered pace among public and private companies, the former led by MicroStrategy.

    After acquiring over $100 million worth of BTC this week, MicroStrategy has increased its total Bitcoin holdings to 447,470 BTC. The company is the world’s largest corporate holder of BTC.

    Other companies have drawn inspiration from the Michael Saylor-led US-listed company, many announcing Bitcon strategy policies in 2024. These include KULR Technology, Thumzup, and Genius Group, which announced on Jan. 10 that it had added $5 million BTC to its holdings.

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