Tag: Policy

  • Google eases Crypto Trust Ads Policy ahead of potential Bitcoin ETF approval

    Google eases Crypto Trust Ads Policy ahead of potential Bitcoin ETF approval

    • Starting January 29, 2024, Google will allow US-based crypto trusts to advertise on its platform.
    • Advertisers looking to promote crypto trusts must, however, undergo Google certification.
    • Google’s policy update aligns with a broader industry trend and Bitcoin’s 74% surge in the past 90 days.

    In a strategic move, Google has revised its cryptocurrency-related advertising policy to permit ads for US-based crypto trusts, aligning with predictions of the approval of spot Bitcoin exchange-traded funds (ETFs) in the United States.

    This update, effective January 29, 2024, comes at a time of heightened anticipation in the crypto space, as industry analysts speculate a 90% chance of a US spot Bitcoin ETF approval by January 10, 2024.

    Google allows Ads for US crypto trusts

    The update explicitly mentions “advertisers offering Cryptocurrency Coin Trust targeting the United States.” Advertisers interested in promoting crypto trusts must undergo Google certification, ensuring they possess the necessary licenses from relevant local authorities. The policy emphasizes global application, requiring adherence to local laws in the targeted regions.

    This policy adjustment by Google coincides with increasing expectations of the approval of spot Bitcoin ETFs in the United States. Bloomberg’s ETF analysts project a 90% likelihood of approval by January 10, 2024.

    Notably, there are currently 13 Bitcoin ETF applicants, including major players like BlackRock, Grayscale, and Fidelity. These firms have reportedly engaged with the US Securities and Exchange Commission to discuss crucial technical details related to their ETF proposals. The crypto market has responded positively, with Bitcoin experiencing a significant 74% surge in the past 90 days.

    The crypto market is anticipated to add $1 trillion if the SEC approves the Bitcoin ETF applications.

    Certification requirements for Crypto Trust Ads on Google

    Google’s certification process for potential crypto trust advertisers underscores the importance of compliance with local laws.

    Advertisers must obtain the necessary licenses from local authorities, and their products, landing pages, and ads must align with the legal requirements of the respective countries or regions. This meticulous certification process aims to ensure responsible advertising practices within the rapidly evolving and dynamic cryptocurrency landscape.

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  • Bitcoin-Banning Measure Seen Too Close to Call in Tomorrow’s EU Parliament Vote

    Bitcoin-Banning Measure Seen Too Close to Call in Tomorrow’s EU Parliament Vote

    The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is a media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. CoinDesk is an independent operating subsidiary of Digital Currency Group, which invests in cryptocurrencies and blockchain startups. As part of their compensation, certain CoinDesk employees, including editorial employees, may receive exposure to DCG equity in the form of stock appreciation rights, which vest over a multi-year period. CoinDesk journalists are not allowed to purchase stock outright in DCG.

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  • Limiting Proof-of-Work Crypto Back on the Table as EU Parliament Prepares Virtual Currencies Vote

    Limiting Proof-of-Work Crypto Back on the Table as EU Parliament Prepares Virtual Currencies Vote

    One version of the new draft, reviewed by CoinDesk, has a similar provision though significantly toned down from the original. It says that crypto assets “shall be subject to minimum environmental sustainability standards with respect to their consensus mechanism used for validating transactions, before being issued, offered or admitted to trading in the Union.”

  • Treasury Department Issues Guidance on Using Crypto to Evade Sanctions

    Treasury Department Issues Guidance on Using Crypto to Evade Sanctions

    The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is a media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. CoinDesk is an independent operating subsidiary of Digital Currency Group, which invests in cryptocurrencies and blockchain startups. As part of their compensation, certain CoinDesk employees, including editorial employees, may receive exposure to DCG equity in the form of stock appreciation rights, which vest over a multi-year period. CoinDesk journalists are not allowed to purchase stock outright in DCG.

    @2022 CoinDesk

  • Estados Unidos y el G7 anuncian nuevas medidas contra la evasión de sanciones mediante cripto

    Estados Unidos y el G7 anuncian nuevas medidas contra la evasión de sanciones mediante cripto

    “Es difícil” mover miles de millones de dólares en cripto, señaló Redbord. Es posible que algunos oligarcas recurran a las criptomonedas, pero quizá no sea su primera opción. Redbord, quien trabajó en el Departamento del Tesoro de EE.UU. antes de incorporarse a TRM, dijo que cripto podría formar parte de la estrategia para evadir sanciones, pero agregó que los oligarcas ya tienen un complejo conjunto de herramientas a las que podrían recurrir en primer lugar para preservar su riqueza, incluyendo el uso de empresas ficticias y la compra de arte de lujo.

  • Justice Department Will Prosecute Banks, Crypto Exchanges That Help Russians Hide Assets: Report

    Justice Department Will Prosecute Banks, Crypto Exchanges That Help Russians Hide Assets: Report

    The leader in news and information on cryptocurrency, digital assets and the future of money, CoinDesk is a media outlet that strives for the highest journalistic standards and abides by a strict set of editorial policies. CoinDesk is an independent operating subsidiary of Digital Currency Group, which invests in cryptocurrencies and blockchain startups. As part of their compensation, certain CoinDesk employees, including editorial employees, may receive exposure to DCG equity in the form of stock appreciation rights, which vest over a multi-year period. CoinDesk journalists are not allowed to purchase stock outright in DCG.

    @2022 CoinDesk

  • Biden’s Executive Order on Crypto Receives Bipartisan Praise

    Biden’s Executive Order on Crypto Receives Bipartisan Praise

    Sen. Pat Toomey (R-Pa.), the ranking member on the Senate Banking Committee, said he was “encouraged” by the administration’s acknowledgement of the sector and its growth. “As the White House itself stated, the U.S. must maintain its leadership in this space, which is why lawmakers and regulators should do nothing to harm America’s long-standing tradition of fostering technological innovation,” he said.

  • Biden’s Executive Order Draws Mixed Reactions From Global Crypto Community

    Biden’s Executive Order Draws Mixed Reactions From Global Crypto Community

    Meanwhile, India is on the verge of passing a proposal that would levy a 30% tax on any income generated from crypto transactions, and the country has plans to introduce a central bank digital currency (CBDC), or digital rupee, by the end of the year. When it comes to regulating crypto, the world is watching carefully what the U.S. is doing, according to Du Jun, co-founder of Huobi, one of the world’s largest crypto exchanges founded in China and now based in the Seychelles. Biden’s executive order is an official acknowledgment of crypto and a step in the right direction for encouraging mass adoption of digital assets, he said.

  • White House, G7 Announce New Guidance Is Coming on Crypto Sanctions Evasion

    White House, G7 Announce New Guidance Is Coming on Crypto Sanctions Evasion

    “It’s hard” to move billions of dollars worth of crypto, Redbord noted. It’s possible some oligarchs might turn to crypto, but that may not be their first choice. Redbord, who was with the U.S. Treasury Department prior to joining TRM, said crypto could be part of the sanctions-evasion playbook, but oligarchs already have a complex set of tools they might turn to first to preserve their wealth, including the use of shell companies and purchasing high end art.

  • White House, G7 Say New Guidance Is Coming on Crypto Sanctions Evasion

    White House, G7 Say New Guidance Is Coming on Crypto Sanctions Evasion

    “It’s hard” to move billions of dollars worth of crypto, Redbord noted. It’s possible some oligarchs might turn to crypto, but that may not be their first choice. Redbord, who was with the U.S. Treasury Department prior to joining TRM, said crypto could be part of the sanctions-evasion playbook, but oligarchs already have a complex set of tools they might turn to first to preserve their wealth, including the use of shell companies and purchasing high-end art.