Projects like BAYC have acted like potent contrast dyes injected into the corpus of art NFTs, helping to delineate the borderline between JPEG-as-underlying-asset poker chips and digital fine art. And now that the line has been drawn so clearly, it remains for the NFT community’s serious artists and the platforms providing their marketplace infrastructure to create a safe and inviting space for art lovers to show, buy, sell and trade their highly innovative digital work.